After returning from the SEMA Showcase, Hifonics is pleased to announce that THOR has won the 2017 SEMA Global Media Award. Just like our local Chicago Cubbies all of our hard work and dedication to the THOR line is paying off with big wins.

An esteemed panel of International judges awarded this honor to Hifonics based on the technological advancements, designs, and quality of our THOR soundbars. It is THOR’s first “W” for 2017 and we are looking for many more to follow!


Alden Stiefel, CEO & President of Maxxsonics said,

“We are honored to be awarded a Global Media Award for our efforts on the THOR Soundbars, this year. Specifically, the work we have done on the TPS-10, which features our innovative Super HPD (High Powered Digital) Technology. Soundbars were only the first step for Hifonics. The Maxxsonics team is working furiously on additional products and categories for the Hifonics THOR line up of marine and powersports. We look forward to more awards for Hifonics in 2017 and another World Series Win for those ‘lovable WINNERS!’ ”

Pictured (L-R) Armando Triana (Product Development Specialist – Maxxsonics USA) Wade Kawasaki (SEMA Board of Directors – Chairman-Elect) and Brian Sherman (Director of Product Development, Maxxsonics USA

To learn more about the award-winning THOR TPS-10 and other THOR products visit

Hifonics and the whole Maxxsonics team would like to thank this year’s SEMA Showcase panel, directors, and all of the hard working employees that have helped THOR to achieve this honor.

Take a closer look inside the SEMA 2016 Showcase by watching the Hifonics highlight video below.