Expansion of Hifonics Elite Program

Grow Specialty Retail Channel

Non-Internet Product

Lake Zurich, IL- Hifonics announces the continued expansion of the “Hifonics Elite” program.

This program is designed to enhance Hifonics’ presence in the specialty retail “brick and mortar” arena by offering non-internet product.

Hifonics Brutus Elite BEX2550.1D Mono Amplifier

The Hifonics Elite program offers retail dealers the opportunity to capitalize on the well-established Hifonics brand name in their stores without the worry of “showrooming” product and losing out to the internet. The program will be supported by a comprehensive advertising campaign in social media outlets and internet marketing that is designed to drive consumers to dealers’ store-fronts. Dealers who participate can expect an aggressive dealer locator campaign, the ability to promote their stores through Facebook and other social media through Hifonics and Maxxsonics. Best of all, the products offered are tested “road worthy” from a stable of high performance woofers and amplifiers.

Ted Henricks, VP Sales and Marketing says, “We started our Brutus Elite program three years ago with a simple message to keep it off the net. It worked. Obviously we always police this program and chase people from the net. It has been quite successful. Now we are expanding the program with additional items and manufacturer support. We offer five Brutus Elite amps, nine Zeus Elite amplifiers and a new series of woofers and speakers.”

Hifonics Zeus ZEX2550.1D Mono Amplifier

Hifonics with the ladies of PASMAG, on the left, Tracy Super Nova shows the Brutus Elite Non-Internet amplifier and Tiffany Mikayla presents the new Brutus BRX amplifier for 2015.

Hifonics Elite BZE12D4 Mobile Audio Subwoofer

The full Hifonics Brutus and Zeus Elite product line of amplifiers, speakers and subwoofers for 2015 will be presented at CES in January in Las Vegas with a few hands on pieces on display as shown by the ladies above at SEMA in the Maxxsonics booth #61030 and will ship in January to participating dealers.

More information about Hifonics at www.Hifonics.com